Sky news' wet dream come true

Experts say there are 3 different types of communication,Substantive-where the message is shared and people learn,Pragmatic-where one side tries to convince the other side(propaganda,advertising) and Intoxicating-communication that has no message but is used to fill and distract peoples minds.
Last weekend was a victory for the intoxicating communicators. But when an over sized fish(yes I know mammal) found itself in the murky waters of the Thames it wasn't going to be any other way. Sky News' dream came true and its highly experienced staff covered each and every flap of it fins with much gravitas. Absolutely no expenses were spared to cover the poor whales plight with live coverage much of Friday and all day Saturday. But alas all the efforts to rescue the whale went in vain and he died during the rescue attempt,altogether now: 'awwwww'
The headline on the Sky news website read 'Whale death highlights world crisis' so you know its serious.
Obviously the election results,death of a British contractor,Bomb blasts, shootings and rocket-propelled grenade attacks that killed at least 13 people and the discovery of bullet-riddled bodies of 23 men come second to the fish in a wrong place, and thats just the news from Iraq!